President's Desk

Increasing Your ROI

One of my top goals as the 2014 CCIM Institute President has been to integrate today’s most useful online technology with our analysis tools to deliver a data-driven, mobile experience for industry professionals. I’m pleased to announce that the Institute has successfully achieved this with the enhanced STDB platform, which is driven by Xceligent, and includes Esri’s Business Analyst Online 4.0 and ArcGIS. These online tools combined with the skills gleaned in the CCIM designation curriculum give designees the expertise to analyze options and solve problems in real time — which translates into better client service and more return on your investment in CCIM.

This fall CCIM also rolled out DealShare, a more sophisticated version of the former MailBridge member email platform, and CCIM Connect, a private online community exclusively for members.

We’ve also infused more technology into CCIM’s educational offerings. CCIM launched a new course delivery model for the CI 101 course that gives students access to an online knowledgebase of resources and includes a blend of online, video, and in-person instruction. In the coming months CCIM will roll out this blended model across the entire designation curriculum, solidifying its place as one of the most forward-thinking education providers in the industry.

Finally, I’m pleased to say that many corporate organizations have chosen to use the CCIM education for their employees’ professional development. Corporations such as GE and PricewaterhouseCoopers have presented CCIM courses to help their employees gain a distinct advantage in the industry.

As I prepare to pass the gavel to 2015 President Mark Macek, CCIM, I’d like to remind all members that the value of CCIM’s education, networking, and technology transcends the brokerage and investment communities. Whether you are a leasing professional, asset manager, appraiser, lender, or any other allied professional in commercial real estate, CCIM offers unique advantages in the industry.

Karl Landreneau, CCIM

2014 President, CCIM Institute

klandreneau@latterblum.com

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