If you're not attending local and national commercial real estate networking events, you're missing out on more than a wealth of new business opportunities. As Benjamin LaFreniere, CCIM, says, “Industry conferences are vital for relationship development among sales agents.Not to mention, they are usually a good time.”
I'm planning to be at the fall CCIM conference in Phoenix. I like meeting fellow CCIMs from other parts of the country and finding out how their markets are doing. I also like finding out how they are doing deals in this market. Most of us had to reinvent ourselves. In addition, I learn different technologies at the conference that I wouldn't have learned sitting in my office.
I recently talked to a lender who is studying for his pin and told him that it has worked for me and that I recommend really marketing yourself as a CCIM.
- Stephen V. Jacquemin, CCIM, SIOR
See Old Friends
I attend the CCIM conferences because they allow me the opportunity to see friends and colleagues from around the country that I do business with.Generally, we grab coffee before meetings, lunch in between, and drinks or dinner afterwards.
Also, the conference sessions keep me informed on different topics that are affecting my practice as a commercial real estate broker. I personally like the education sessions that discuss current trends and new opportunities. The technology showcases are good too.
- Nicholas L. Miner, CCIM
I recently went to an SIOR lunch conference and met a fellow CCIM who is a receiver for a 32,000-square-foot office building in a great location in Miami. We submitted an offer and expect to be under contract soon.
I've also made many connections at RCA and CREW networking sessions. One recent referral came from Ed Redlich, CCIM, SIOR, through another agent in his office who is a friend from CREW.
- Danny Zelonker, CCIM
Bolster Your Brand
I attend the CCIM spring and fall business meetings and conferences in an attempt to brand myself. I want my CCIM peers to know that I am located in Charlotte, N.C., and that I specialize in retail brokerage. If they ever have a need, or hear of anyone seeking assistance or property in my market, I want to be the one they call.
I also attend International Council of Shopping Centers events in Charlotte, N.C., Las Vegas, and Atlanta. These events allow me the opportunity to network with the retail brokers, retailers, developers, and my CCIM peers on a local, regional, and national level. I promote the market that I conduct business in, just as our economic development personnel do.
- Eddie Blanton, CCIM
Network for New Business
We have an incredible percentage of CCIMs within International Tenant Representative Alliance.I can name at least a couple of very successful transactional experiences that have resulted from my relationships with fellow CCIMs in ITRA. For example, another CCIM and fellow member of ITRA has had significant experience working with government entities, including the General Services Administration.We assembled a team to pursue a crucial national account and ended up forming an ITRA committee to focus on working in this sector.
- Debra Stracke Anderson, CCIM