CCIM Feature
A Perfect Partnership
As 2014
winds down, the commercial real estate market continues to look up. “KW Commercial has experienced growth in
production in all asset types,” says Schuyler Williamson, director of KW Commercial, the
commercial real estate arm of Keller Williams Realty, the largest real estate
franchise company in North America. “The multifamily and retail sectors have the highest growth rates
which are well beyond 30 percent.”
To equip
its industry pros with the skills they need to maximize the market’s opportunities, KW Commercial looks to the
real-world applications that are the core of the CCIM Institute’s courses. “Education is a key component to KW Commercial’s success, and CCIM is a key contributor to
that component,”
Williamson says. “CCIM
teaches its classes as if they were speaking to business owners instead of
individual agent salespersons. This business-owner approach aligns perfectly
with the culture at KW Commercial.”
This
culture includes creating a foundation for success, Williamson says. KW
Commercial equips its agents with the latest contact management, financial
analysis, and proposal generation software, prospecting and productivity tools,
and other mobile business-focused solutions necessary to succeed in the
fast-paced market. “Each of
our agents is responsible for developing a career worth having and a business
worth owning.”
As 2015
gets underway, KW Commercial will focus efforts on growing its newly
established corporate services division. With 1,500 professionals in more than
650 offices nationwide, KW Commercial’s network provides a range of solutions for corporations that are
looking to expand their physical footprint.
CCIM’s role in equipping the company’s professionals with the skills necessary to
navigate this next phase offers long-lasting value. “Through a great partnership with CCIM, KW
Commercial can focus on growing businesses rather than the technical aspects of
commercial real estate.”