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Q: Why Target Marketing? 

"If you build it, they will come," goes the adage. While this theory may have proved true in the movies, it doesn&rsquo t hold up when marketing commercial real estate. An effective modern marketing program must be a challenging, multiphased

Perfecting Presentations 

Mention presentations these days and the reaction might be, "What kind?" Today, commercial real estate practitioners find their presentation materials spanning different media, from printed matter such as reports and handouts to computer presentations. These latter programs can be viewed