of the three primary objectives of the institute's strategic plan is to
"provide the highest quality education for commercial and investment real
estate professionals." There's no doubt among industry professionals that
our designation program fulfills this mandate. CCIM Institute offers simply the
best commercial real estate education available.
various research surveys throughout the years have shown that designees are
interested in a CCIM-provided post-designation education program. It makes
sense. Consummate professionals realize that education is a lifelong pursuit.
Today's commercial real estate market operates in a manner that is light years
away from standard practices of even five or 10 years ago. That is why the
institute has worked hard to integrate technology into its education programs
and member benefits and continues to look for ways to offer designees the
opportunity to advance their commercial real estate knowledge.
this end, a plan was approved at the fall business meetings to create a new
non-designation education department at the institute. This exciting new
venture has a multiphase agenda that will help determine how to best fill the
need for non-designation education. Overseen by the volunteer CCIM designees on
the Education Committee and our extremely capable education staff, the
department's goal is to ultimately develop non-designation programs that will
support the objectives associated with the institute's current strategic plan.
2007 there will be extensive research to identify and recommend specific
strategies for non-designation programming in subsequent years. Staff and
committee members are creating a survey that will be distributed to the
membership this spring. This survey will assess interest in a variety of topics
and delivery formats and help guide the planning process. A work group will
meet to formulate a more-detailed plan for the development and implementation
of the non-designation education program; this plan will be presented at this
year's fall meetings in San Antonio.
input is crucial to the development of program topics as well as the choice of
delivery formats that are now available, which include classroom, podcasts,
Webinars, and online courses.
education program that is tailored to the professional interests of CCIM
designees provides a valuable member service. The creation of a new
non-designation education department focuses staff and financial resources
toward the development of market-driven, timely, and relevant education
programs customized for CCIM designees. These programs will give designees yet
another opportunity to gain a competitive advantage in their markets.
the education program not only will increase designees' awareness of the tools
and services available to them but also will help them learn how to apply these
tools in their businesses. At the same time, such a program enhances the
recognition of the CCIM designation. It provides further proof to the
commercial real estate industry at large that the CCIM education program meets
the needs of today's professionals. This offers an important opportunity for
designation promotion and has the potential to recruit new candidates into the
designation education program.
hope that you share my excitement for this new endeavor. The institute supplies
us with a strong base of knowledge and non-designation education courses will
allow us to build upon that throughout our careers. Watch for more information
about this exciting new program as it develops throughout the year.