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C U Online 

At the last two conferences I attended this year, I learned that the new buzzword for the industry is ‘social networking,’” says William Gladstone, CCIM, SIOR, sales agent with NAI Commercial Industrial in Camp Hill, Pa. As the popularity of

Surviving Social Media 

The Internet is a noisy place. Each month, Facebook users post more than 30 billion pieces of content, such as notes and photo albums, and billions of tweets resound through Twitter or compatible third party applications. Add to this the

Lay Down the Law 

Editor’s note CCIMs share their strategies for managing an online presence in “Surviving Social Media,” which appears in the January February 2011 issue of Commercial Investment Real Estate magazine. The following Web Exclusive supplement discusses user guidelines, an important but

Build Your Business Through Social Media 

Commercial real estate is all about relationships. So the industry's interest in social media — a venue where relationship building is turbocharged — should be expected. "We have gained several clients because of the exposure we received through Facebook," says

How Social Are You? 

“Almost 90 percent of my clients use social media,” says John Orr, CCIM, vice president of Colliers Retail Services Group in Charleston, S.C. “If your clients all use telephones to communicate and you use a pigeon to carry letters, are