CI 102 - Market Analysis for Commercial Investment Real Estate

Essential Skills

Market Analysis was extensively rewritten in recent years to incorporate the addition of technological resources, and the introduction of interactive activities and case studies. This course is our most technologically oriented, and incorporates custom designed Excel®-based worksheets, internet resources, and mapping software. By the end of this course you will:

•	Understand how supply and demand factors impact a market forecast.
•	Gain insight into site feasibility, market dynamics and market pricing.
•	Learn and apply the Market Analysis Model in making real estate decisions.
•	Understand how to collect and use market data and mapping software using your computer.
•	Analyze retail, office, residential and industrial uses for a site.
•	Apply the principals of market analysis, economic base analysis and related commercial real estate subjects to real-world applications.

Overview

Cutting edge analysis tools and unparalleled knowledge enable investors, institutional funds, retailers, developers, brokers and other real estate professionals to evaluate the ideal market for a site, and the ideal site for a project. Successful real estate professionals understand the importance of market analysis when making commercial real estate decisions. Economic Base Analysis, an important starting point for forecasting the future of a market area, will be introduced and applied throughout the course.

You'll learn how supply and demand factors interact to impact a market forecast, as well as gain insight into site feasibility, market dynamics and market pricing. A case study approach will provide an in-depth perspective into the market analysis process as it applies to real world decision-making processes. Gain this cutting edge knowledge by enrolling today.

Highlights

Learn and Apply the Market Analysis Model

•	Differentiate between market feasibility and market analysis.
•	Conduct location and site feasibility analysis.
•	Analyze financial feasibility.
•	Make a "Go, No-go, or Go with modifications" decision based on information collected during each step in the Market Analysis Model.

Understand the Collection and Use of Market Data

•	Use the Internet as a resource for gathering data.
•	Depict market data through various mapping software and geographic information systems (GIS).
•	Interpret data using statistics and other sources of information.

Use Your Laptop Computer

•	Conduct feasibility tests using specially designed CCIM Excel-based programs.
•	Apply CI 101 techniques to decision making using CCIM computer programs.
•	Work with data and tools included on a newly developed CI 102 CD-ROM to solve case study problems.

Put Supply/Demand Information to Work

•	Evaluate and forecast economic activity and population growth.
•	Learn how market dynamics affect supply and demand.
•	Determine a region's economic advantage.
•	Project and interpret market trends.
•	Learn the fundamentals of Central Place Theory.

Recognize Factors Unique to Multifamily, Office, Industrial and Retail Properties

•	Identify the disaggregation categories, critical linkages and demand parameters associated with each property type.
•	Learn how age, income and other trends influence demands for housing.
•	Conduct an aggregate gap analysis for industrial and office property types.
•	Estimate a retail trade area using several different models.

Course Details for CI102

Course Length: 5 days, 8:30 a.m. - 5:30 p.m.

Credit: 3 CCIM Core Course Credits

Prerequisites: CI101

Tuition:

Course Fee
Candidate	$1,090
Non-Candidate	$1,345

Home Study/Challenge Tuition Fee
Candidate	$1,090
Non-Candidate	$1,345
International Candidate	$825
International Non-Candidate	$975

Required Calculator: Hewlett-Packard financial calculator. The HP-10B II is highly recommended because of its reasonable costs and because CCIM course materials illustrate the keystrokes of this model.

Laptop Computer Required: This course uses software provided on CD-ROM to help solve the case studies and perform class activities. Without a laptop computer you will not receive the full benefit of the course.

Student Technology Requirements:
Please view the CI102 technology requirements.

Examination: An exam is administered on the final day of class. A score of 70% or higher is needed to receive CCIM course credit.

For additional information on CCIM courses, please complete our course information request form, call (800) 621-7027, or e-mail our customer service representatives.

Other Courses
CI Intro - Introduction to Commercial Investment Real Estate Analysis
CI 101 - Financial Analysis for Commercial Investment Real Estate
CI 103 - User Decision Analysis for Commercial Investment Real Estate
CI 104 - Investment Analysis for Commercial Investment Real Estate
CCR - Course Concepts Review